Brian Sozzi, Yahoo Finance: It’s looking nothing like a good day for markets. I wish I had better news. I just really don’t. Oil prices briefly hit $119 a barrel. As Iran eyes attacks on oil infrastructure, European gas prices have surged. All this on top of a Federal Reserve that appears to be in a holding pattern on interest rates. That’s not to mention first quarter profit warnings this week from nervous retailers like Macy’s and Lululemon. So, lots going on, indeed, that is for sure.
Now, as Operation Epic Fury disrupts global energy arteries and sends oil towards $120 a barrel, hopefully not, the stock market is grappling with a new era of wartime inflation. For the millions of families watching their 401(k)s fluctuate with every headline from the Middle East, the temptation to retreat is high, but the cost of sitting on the sidelines may be higher.
Joining me at Yahoo Finance HQ is Penny Pennington, Edward Jones CEO. Penny, good to see you as always. Thanks for making time for me here. We were talking a little bit off camera. There’s just so much coming right at the average investor. Like, what is the playbook when, you know, coming into this year, we were expecting rate cuts. Now we don’t know. We were expecting another big year for stocks. Now we don’t know.
Penny Pennington, Edward Jones: It’s a time of uncertainty. Did we go to bed last night and hope that things would be very different when we woke up this morning? As we were talking about off camera, our clients are coming in and they’re saying, so, how does what’s going on in the world affect what’s happening in my world? And that’s really the critical question for each investor and their family.
You mentioned the playbooks. Many of those playbooks are similar to what they have always been, which is understand your risk tolerance, your ability to deal with these kinds of ups and downs and curve balls, because these will always happen. Understand your time horizon. How long do you have? Notwithstanding that we hope that this doesn’t go on for a long time, we also know that there’s always gonna be uncertainty to deal with.
So, what is your time horizon? And then what are your goals? What are your hopes and dreams? It’s important then to establish an investment portfolio that matches those things and that is well diversified. And right now, notwithstanding oil prices and prices that are going up, we also have some tremendous values in the market. Ways for clients to take advantage of what’s happening right now.
But as we say, our financial advisors — 20,000 financial advisors — it’s our job to take that anxiety off your shoulders, put it on ours, use those sturdy rules of the road, help you rebalance your portfolio, and stay focused on your world.
Brian Sozzi, Yahoo Finance: Where are you seeing those areas of opportunity now that the markets — I mean, look, the markets are not that far removed from their highs, but if you dig beneath the surface, there’s a lot of sectors in the market that are in correction territory, and certainly, in some cases, bear market. I mean, look at software stocks.
Penny Pennington, Edward Jones: Yeah. The lesson there is not to get wed to any one sector or to assume that any set of stocks is always going to go up. Trees don’t grow to the sky. And so a well diversified portfolio that takes advantage of those counter cyclical movements is very important.
Value stocks right now — the technology stocks had some tremendous days in the sun, and I think will continue to — but the promise of AI and generative AI, and we believe that there’s a lot of promise there, the productivity promise there might begin to transfer from the tech biggies to the companies who are going to utilize those tools to drive greater value and efficiency for their customers and their clients.
Brian Sozzi, Yahoo Finance: Within the past — I mean, we’re almost three weeks into Operation Epic Fury — have you seen just outsized nervousness amongst your clients, and are they making really transformative changes to their portfolios and how they invest for the next few years?
Penny Pennington, Edward Jones: Not generally, and it is because education and insight that stems from understanding a family’s needs and wants and wishes is what drives the plan.
And so one thing that can relieve a lot of anxiety is to have a plan where the day-to-day predictions — and those are fallible predictions — the day-to-day predictions or curve balls have less to do with your long-term plan than sticking with it.
And so, we are not seeing our clients — every conversation is gonna start with, so, what’s going on? What should I be thinking about right now? And that is an absolutely appropriate reaction. But sticking with the plan, a well-diversified portfolio, and understanding the scenario.
So if, for example, oil prices were to stay higher for longer and inflation were to begin to move back up, what does that mean about the tradeoffs that an investor and a consumer needs to be making about what they save, spend, borrow, and invest?
Brian Sozzi, Yahoo Finance: We saw one of the hottest, we posted something on TikTok and it really blew up overnight — no pun intended — but Jerome Powell talking about the impact of higher gas prices. And he wouldn’t say this is going to be the impact, but he did point out gas prices are up over a dollar in some areas of the country. Is that, does that tip us into a mild recession?
Penny Pennington, Edward Jones: Chair Powell also used the word humility about making predictions. We don’t know. There is no crystal ball about that.
Consumer expectations and how that affects how they spend and what they spend on has a lot to do with the economy in general. The consumer is still spending. They are making tradeoffs now about how to spend and where to spend. And we’re seeing a little bit of that.
But in terms of that tipping us into a recession, we believe that the fundamentals are still very strong. Unemployment is low. Job creation is not great right now. Inflation had begun to ebb. Oil prices are high. So it’s these cross currents — they’re a little bit hard to predict.
So, on one hand, we have to stay on our toes about that. We have to stay vigilant about our everyday needs and the way that we’re spending. But also remain very, very thoughtful about the opportunities that that gives us for our long-term planning.
Brian Sozzi, Yahoo Finance: AI is really top line for me, Penny, and a lot of executives that I talk with. And it is fundamentally changing how they plan their business, how they do their business day-to-day. How are you using AI inside Edward Jones and why?
Penny Pennington, Edward Jones: I like the frame of AI and its value from the standpoint of automation — taking away tasks that a human being doesn’t want to do anyway. Augmentation — how can I be an even better professional decisionmaker? How can I be better at my craft by combining my humanity with AI tools?
And then what’s the addition? What is the value that can be created that we simply couldn’t do before?
We are, we are able to detect senior fraud using AI in our transaction data...
Brian Sozzi, Yahoo Finance: It’s AI for good.
Penny Pennington, Edward Jones: ...at a speed and insight that we couldn’t before. AI for good. Right on. We are also able to dynamically manage portfolios — tax managed portfolios — family by family, that we simply couldn’t do before. We didn’t have the compute power to do it before. Now, we have the ability to do that. That’s an addition.
And we’re seeing it with drug makers. We’re seeing it in the consumer sector. That has not been fully realized yet. And perhaps that addition to our economy is not just a productivity gain, but an opportunity for new jobs, for new products, for new services — things that ten years ago, five years ago, we could not even have imagined.
Brian Sozzi, Yahoo Finance: How does it change the role of a financial advisor?
Penny Pennington, Edward Jones: AI for good, and combining advisor intelligence with artificial intelligence. We do not believe that artificial intelligence is gonna replace the relationship of a human financial advisor.
In fact, I have a thesis that humans are going to carve out a lane for other humans about the things that matter most to them — health, wealth, their spirituality, and family.
If I were to get a health diagnosis today, and in fact I could have my genome sequenced for a couple thousand bucks, it could tell me if I’m gonna get a dread disease five years from now. I want somebody other than my husband beside me. I’m gonna carve out a lane for an experienced, empathetic, high-quality medical professional.
And we believe strongly — and in fact the research shows — that humans are gonna carve out a lane for the things that are most important to them in our world. Getting good financial advice multi-generationally, especially at moments that matter in my world, during a time when the world seems chaotic.
Brian Sozzi, Yahoo Finance: I’ve been getting though, that stuff’s good to hear, but on the other side of it, I’ve been talking to folks like and they’re saying, Brian, I don’t need as many people in my job. I just had a convo with Circle CEO Jeremy Allaire. He’s like, I have 1,200 employees. Everyone is trained on AI, but it’s likely that I may not need 1,200 employees. Not over the next two years — he’s thinking about potential changes in six months. I see what Block has done, laid off 40% of their staff. I mean there’s another side to this, though.
Penny Pennington, Edward Jones: I think the jobs to be done is what we as leaders need to be asking ourselves. Where is the automation opportunity? And there is automation opportunity — maybe not for all of a job, but for tasks associated with the job.
There’s augmentation opportunity, and then there’s the addition opportunity. So, our opportunity is to be better at being human. The creativity, the judgment, the ethics, the integrity, the discernment, the taste that comes from the application of human skills. That’s what we as leaders have gotta be focused on.
Brian Sozzi, Yahoo Finance: Lastly, leaders coming here this year — I imagine what’s happening with Iran was not on anybody’s bingo card. It wasn’t certainly on mine. Has it changed how you lead the company? How do you adapt to what might be, or might already is, an economic shock?
Penny Pennington, Edward Jones: Well, our company has served millions of clients for 104 years. So, we have served and advised through a hundred percent of those geopolitical shocks, the up and down in the markets, those unforeseen circumstances.
And we’ll continue to do that with calm, with an intention focused on the needs of our clients, family by family. We’ll use that same playbook. We’ll be adaptable. And we’ll give advice that relieves anxiety.
Brian Sozzi, Yahoo Finance: Thank you, as always, for the incredible insights, Penny. I appreciate it.
Penny Pennington, Edward Jones: Thank you, Brian.
Brian Sozzi, Yahoo Finance: Thanks for making time for me.