What does it mean to be rich?
Helping you face the challenges of today
with the confidence to plan for tomorrow.
Count on us being right by your side,
through all of life's ups and downs.
Let's find your way forward.
Sometimes, life takes an unexpected turn. We're here to help.
For more than 100 years, Edward Jones has been helping clients reach their financial goals. In times of uncertainty, you can count on us to help you navigate it all. We can help by understanding what truly matters to you — the experiences, people and moments that mean the most.
We get to know you, not just your finances.
Your Edward Jones financial advisor will connect deeply with you so you can be confident that your financial strategy is connected to a life you love. We do it by:
Getting to know your needs, wants and wishes.
Learning what drives you.
Understanding your priorities.
Making a plan to turn what-ifs into what is.
Helping you stay on track, no matter what life brings.

Let’s go behind the scenes
We launched the “Let’s find your rich” campaign with real stories of people doing what makes their lives rich, with the people they love most. Here’s a behind-the-scenes look at some of these heartwarming stories, showing that being rich means living life your way and having someone you trust to help you get there.
Your richest experiences can start with a conversation.
With more than 20,000 financial advisors across North America, we’re part of your community. You might be surprised to find how close an Edward Jones financial advisor is to you, or how well you connect on similar values. In a branch office, virtually or in your local coffee shop, your financial advisor is there to help guide you with a comprehensive approach to your finances, so we can help you find your way forward.