Analyst Biography

Robin M. Diedrich, CPA, CFA
Senior Consumer Discretionary Analyst
Robin M. Diedrich has 15 years of experience as an analyst, starting her career as a utility analyst in the Edward Jones Research department in 1993. She became a limited partner in 1995 and has primary responsibilities for researching and recommending stocks in the media industry and consumer discretionary sector.
Diedrich graduated cum laude with a bachelor's degree and earned a master's degree in accounting from Southern Illinois University. She earned her designations as a Certified Public Accountant in 1992 from the state of Illinois and as a Chartered Financial Analyst in 1996. Diedrich is a member of the CFA Society of St. Louis and the CFA Institute.
In 2008, Diedrich earned a spot in Fortune's "Blue Chip Stock Analysts" list for coverage in the media industry, based on stock-picking skill. Diedrich has been a televised guest on the "Nightly Business Report" and CNBC, giving investment advice. She also has been quoted in Worth, Money, The Wall Street Journal, Barron's and Investor's Business Daily and FORTUNE.
Sectors Covered:
Media
Consumer Discretionary
Companies Covered:
Carnival
CBS Corp.
Comcast Corp Special CL A
D.R. Horton Inc.
Disney (Walt)
Fortune Brands
Harley Davidson
Home Depot
Leggett & Platt
Lowes
McGraw-Hill Companies
Omnicom Group
Scripps Networks Interactive
Time Warner Inc.
Viacom Cl B
WPP Group - ADR
Edward Jones Public Relations
12555 Manchester Road
St. Louis, MO 63131
Fax: (314) 515-3269
The above contact information is for media inquiries only. For all other inquiries, please call
314-515-2000.

